{"id":5248,"date":"2023-03-02T11:59:36","date_gmt":"2023-03-02T10:59:36","guid":{"rendered":"https:\/\/ageadapt.cz\/portfolio-items\/awareness-raising-campaign\/"},"modified":"2023-06-29T11:24:38","modified_gmt":"2023-06-29T09:24:38","slug":"kampania-podnoszaca-swiadomosc","status":"publish","type":"avada_portfolio","link":"https:\/\/ageadapt.cz\/pl\/portfolio-items\/kampania-podnoszaca-swiadomosc\/","title":{"rendered":"Kampania podnosz\u0105ca \u015bwiadomo\u015b\u0107"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:var(--awb-color4);border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1365px;margin-left: calc(-5% \/ 2 );margin-right: calc(-5% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div style=\"text-align:center;\"><style>.fusion-imageframe.imageframe-1{ margin-top : 20px;margin-right : 20px;margin-bottom : 20px;margin-left : 20px;}<\/style><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"max-width:250px;\"><img decoding=\"async\" width=\"200\" height=\"64\" title=\"logo\" src=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/logo-2.png\" data-orig-src=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/logo-2-200x64.png\" alt class=\"lazyload img-responsive wp-image-4208\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27223%27%20height%3D%2771%27%20viewBox%3D%270%200%20223%2071%27%3E%3Crect%20width%3D%27223%27%20height%3D%2771%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/logo-2-200x64.png 200w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/logo-2.png 223w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 700px) 100vw, 200px\" \/><\/span><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 2.375%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.375%;}@media only screen and (max-width:1177px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}@media only screen and (max-width:700px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:var(--awb-color4);border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1365px;margin-left: calc(-5% \/ 2 );margin-right: calc(-5% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1177px) {.fusion-title.fusion-title-1{margin-top:10px!important; margin-right:0px!important;margin-bottom:15px!important;margin-left:0px!important;}}@media only screen and (max-width:700px) {.fusion-title.fusion-title-1{margin-top:10px!important; margin-right:0px!important;margin-bottom:10px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"margin-top:10px;margin-right:0px;margin-bottom:15px;margin-left:0px;\"><h2 class=\"title-heading-center\" style=\"margin:0;\">Wst\u0119p<\/h2><\/div><div class=\"fusion-text fusion-text-1\"><p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Capgemini to \u015bwiatowy lider w dziedzinie konsultingu, us\u0142ug technologicznych i transformacji cyfrowej, zaanga\u017cowany w dostarczanie najnowocze\u015bniejszych i innowacyjnych rozwi\u0105za\u0144 oraz dostarczanie klientom pe\u0142nego zakresu mo\u017cliwo\u015bci cyfrowego \u015bwiata, w oparciu o 55-letni\u0105 tradycj\u0119 i rozleg\u0142\u0105 wiedz\u0119 bran\u017cow\u0105.<\/span><\/p>\n<p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">W Capgemini zasady spo\u0142ecznej odpowiedzialno\u015bci biznesu znajduj\u0105 odzwierciedlenie nie tylko w zakresie przestrzegania obowi\u0105zuj\u0105cych przepis\u00f3w prawa czy szeroko rozumianej dobroczynno\u015bci. Ich celem jest wype\u0142nianie obowi\u0105zk\u00f3w wynikaj\u0105cych z zasad etyki biznesu, odpowiedzialnego zarz\u0105dzania pracownikami i miejscem pracy, zapewnienie wysokiej jako\u015bci obs\u0142ugi klienta i relacji z dostawcami, a tak\u017ce wspieranie lokalnych spo\u0142eczno\u015bci i poszanowanie \u015brodowiska naturalnego.<\/span><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:50% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 4.75%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 4.75%;}@media only screen and (max-width:1177px) {.fusion-body .fusion-builder-column-1{width:50% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 4.75%;margin-left : 4.75%;}}@media only screen and (max-width:700px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1177px) {.fusion-title.fusion-title-2{margin-top:10px!important; margin-right:0px!important;margin-bottom:15px!important;margin-left:0px!important;}}@media only screen and (max-width:700px) {.fusion-title.fusion-title-2{margin-top:10px!important; margin-right:0px!important;margin-bottom:10px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"margin-top:10px;margin-right:0px;margin-bottom:15px;margin-left:0px;\"><h2 class=\"title-heading-center\" style=\"margin:0;\">Podstawowe informacje<\/h2><\/div>\n<div class=\"table-2\">\n<table width=\"100%\">\n<thead>\n<tr>\n<th align=\"left\">Nazwa organizacji:<\/th>\n<th align=\"left\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Capgemini Poland<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td align=\"left\">Wielko\u015b\u0107 firmy:<\/td>\n<td align=\"left\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">&lt; 9500 pracownik\u00f3w w Polsce<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\">Lokalizacja:<\/td>\n<td align=\"left\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Krak\u00f3w, Polska<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Bran\u017ca<\/span>:<\/td>\n<td align=\"left\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">konsulting, IT i outsourcing<\/span><\/td>\n<\/tr>\n<tr>\n<td align=\"left\">Forma podmiotu:<\/td>\n<td align=\"left\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Firma handlowa<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-2{width:50% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 4.75%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 4.75%;}@media only screen and (max-width:1177px) {.fusion-body .fusion-builder-column-2{width:50% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 4.75%;margin-left : 4.75%;}}@media only screen and (max-width:700px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:var(--awb-color4);border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1365px;margin-left: calc(-5% \/ 2 );margin-right: calc(-5% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1177px) {.fusion-title.fusion-title-3{margin-top:10px!important; margin-right:0px!important;margin-bottom:15px!important;margin-left:0px!important;}}@media only screen and (max-width:700px) {.fusion-title.fusion-title-3{margin-top:10px!important; margin-right:0px!important;margin-bottom:10px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"margin-top:10px;margin-right:0px;margin-bottom:15px;margin-left:0px;\"><h2 class=\"title-heading-center\" style=\"margin:0;\">Historia firmy<\/h2><\/div><div class=\"fusion-text fusion-text-2\"><p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">W Capgemini Polska w momencie tworzenia kampanii zatrudniano prawie 9500 os\u00f3b. Pomys\u0142 na kampani\u0119 zrodzi\u0142 si\u0119 z bada\u0144 przeprowadzonych z firm\u0105 zewn\u0119trzn\u0105. Przygotowuj\u0105c kampani\u0119 \u201eW\u015br\u00f3d innych\u201d spojrzeli na r\u00f3\u017cnorodno\u015b\u0107 w bardzo szerokim znaczeniu. Capgeminers to przedstawiciele wielu pokole\u0144: ponad 80% to Millenialsi, ale s\u0105 te\u017c przedstawiciele generacji X, Z i Boomers. Chcieli stworzy\u0107 kampani\u0119 autentyczn\u0105 i opart\u0105 na oryginalnym pomy\u015ble. Dlatego postanowili przedstawi\u0107 historie pracownik\u00f3w w nieco inny spos\u00f3b w formie serialu telewizyjnego.<\/span><\/p>\n<p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Kampania zosta\u0142a podzielona na dwie cz\u0119\u015bci: wewn\u0119trzn\u0105 i zewn\u0119trzn\u0105. Postanowili przygotowa\u0107:<\/span><\/p>\n<ul>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Cykl \u201eMi\u0119dzy innymi\u201d &#8211; z udzia\u0142em pracownik\u00f3w. Tematyka odcink\u00f3w zosta\u0142a wybrana na podstawie przeprowadzonych warsztat\u00f3w (1: Pokolenie X vs Pokolenie Y; 2: Humani\u015bci vs IT; 3: Polacy vs Cudzoziemcy; 4: Pracownicy vs Prze\u0142o\u017ceni; 5: Rodzice vs Ludzie bez Dzieci).<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Inter-Inne Webinaria z udzia\u0142em zaproszonych ekspert\u00f3w \u2013 webinaria dla pracownik\u00f3w powi\u0105zane tematycznie z prezentowanym w danym tygodniu odcinkiem.<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Podcasty \u201eMi\u0119dzy innymi o\u2026\u201d \u2013 11 odcink\u00f3w w formie wywiadu z uznanymi ekspertami zewn\u0119trznymi oraz ekspertami Capgemini.<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">5 artyku\u0142\u00f3w prasowych.<\/span><\/li>\n<\/ul>\n<p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">By\u0142a to innowacyjna kampania, poniewa\u017c:<\/span><\/p>\n<ul>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Tworzenie serii by\u0142o swego rodzaju eksperymentem. Zebrali pytania do serii od pracownik\u00f3w. Aktorzy \u2013 pracownicy \u2013 \u200b\u200bnie znali wcze\u015bniej tych pyta\u0144. Rejestrowali swoje spontaniczne reakcje i odpowiedzi.<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Koncepcja nagra\u0144 zak\u0142ada\u0142a konfrontacj\u0119 dw\u00f3ch grup (pokolenie X vs Y).<\/span><\/li>\n<\/ul>\n<p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Wyniki:<\/span><\/p>\n<ul>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Serial: \u0142\u0105czna liczba wy\u015bwietle\u0144 odcinka 372 289, \u0142\u0105czna liczba odpowiedzi FB na serial 247 775.<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Podcasty Spotify: kana\u0142 obejrzano 3834, aw innych aplikacjach 2975.<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Webinaria: \u015brednia ocen: 4,62, w kt\u00f3rych wzi\u0119\u0142o udzia\u0142 ponad: 3200 pracownik\u00f3w.<\/span><\/li>\n<\/ul>\n<\/div><style type=\"text\/css\">@media only screen and (max-width:1177px) {.fusion-title.fusion-title-4{margin-top:10px!important; margin-right:0px!important;margin-bottom:15px!important;margin-left:0px!important;}}@media only screen and (max-width:700px) {.fusion-title.fusion-title-4{margin-top:10px!important; margin-right:0px!important;margin-bottom:10px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"margin-top:10px;margin-right:0px;margin-bottom:15px;margin-left:0px;\"><h2 class=\"title-heading-center\" style=\"margin:0;\">Przydatne spostrze\u017cenia<\/h2><\/div><div class=\"fusion-text fusion-text-3\"><p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Tym, co motywowa\u0142o autor\u00f3w kampanii, by\u0142a autentyczno\u015b\u0107. Pierwsza my\u015bl przysz\u0142a na etapie researchu, ich kampania musi wyj\u015b\u0107 od ludzi pracuj\u0105cych w Capgemini. To ich g\u0142os wskaza\u0142 ten kierunek, a nast\u0119pnie okre\u015bli\u0142, o jakiej r\u00f3\u017cnorodno\u015bci m\u00f3wi\u0105, je\u015bli chodzi o Capgemini i jakie pytania pracownicy chcieliby zada\u0107 tym \u201eInnym\u201d \u2013 mo\u017cna powiedzie\u0107, \u017ce wsp\u00f3\u0142tworzyli t\u0119 kampani\u0119.<\/span><\/p>\n<p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Tworz\u0105c z\u0142o\u017cone kampanie warto zadba\u0107 o sp\u00f3jny przekaz i komunikacj\u0119 do wszystkich zaanga\u017cowanych stron. Poniewa\u017c temat r\u00f3\u017cnorodno\u015bci niesie ze sob\u0105 momenty, kt\u00f3re mog\u0105 by\u0107 trudne, warto zadba\u0107 o odpowiedni przep\u0142yw informacji do sponsor\u00f3w i os\u00f3b zaanga\u017cowanych w proces tworzenia. Mia\u0142o to r\u00f3wnie\u017c znaczenie we wsp\u00f3\u0142pracy z partnerami zewn\u0119trznymi \u2013 ka\u017cdy musia\u0142 wiedzie\u0107, jaka jest jego rola w projekcie, do czego d\u0105\u017cy i jaki jest ko\u0144cowy, po\u017c\u0105dany efekt.<\/span><\/p>\n<p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Du\u017ce kampanie zwykle nios\u0105 ze sob\u0105 chwile wzruszenia, ale te\u017c zm\u0119czenie, a nawet brak wiary w sukces. Warto pami\u0119ta\u0107, \u017ce tak po prostu jest i nie zniech\u0119ca\u0107 si\u0119 w trudnych chwilach, kiedy my\u015blimy, \u017ce nie idzie tak, jak powinno. Dlatego warto monitorowa\u0107 swoje nastroje i wzajemnie si\u0119 wspiera\u0107 \u2013 bo \u201epo ka\u017cdej burzy wychodzi s\u0142o\u0144ce\u201d.<\/span><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-3{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 2.375%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.375%;}@media only screen and (max-width:1177px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}@media only screen and (max-width:700px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:var(--awb-color4);border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1365px;margin-left: calc(-5% \/ 2 );margin-right: calc(-5% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1177px) {.fusion-title.fusion-title-5{margin-top:10px!important; margin-right:0px!important;margin-bottom:15px!important;margin-left:0px!important;}}@media only screen and (max-width:700px) {.fusion-title.fusion-title-5{margin-top:10px!important; margin-right:0px!important;margin-bottom:10px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"margin-top:10px;margin-right:0px;margin-bottom:15px;margin-left:0px;\"><h2 class=\"title-heading-center\" style=\"margin:0;\">Pomys\u0142y na refleksj\u0119<\/h2><\/div><div class=\"fusion-text fusion-text-4\"><p class=\"_04xlpA direction-ltr align-justify para-style-body\"><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Musimy wzi\u0105\u0107 pod uwag\u0119:<\/span><\/p>\n<ul>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Jak tworzy\u0107 du\u017ce kampanie informacyjne z zakresu zarz\u0105dzania wiekiem?<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Jak integrowa\u0107 ludzi reprezentuj\u0105cych r\u00f3\u017cne pokolenia?<\/span><\/li>\n<li><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">Jak budowa\u0107 Employer Branding w oparciu o dzia\u0142ania CSR?<\/span><\/li>\n<\/ul>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-4{width:50% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-4 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 4.75%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 4.75%;}@media only screen and (max-width:1177px) {.fusion-body .fusion-builder-column-4{width:50% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 4.75%;margin-left : 4.75%;}}@media only screen and (max-width:700px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1177px) {.fusion-title.fusion-title-6{margin-top:10px!important; margin-right:0px!important;margin-bottom:15px!important;margin-left:0px!important;}}@media only screen and (max-width:700px) {.fusion-title.fusion-title-6{margin-top:10px!important; margin-right:0px!important;margin-bottom:10px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"margin-top:10px;margin-right:0px;margin-bottom:15px;margin-left:0px;\"><h2 class=\"title-heading-center\" style=\"margin:0;\">S\u0142owa kluczowe<\/h2><\/div><div class=\"fusion-text fusion-text-5\"><p><span class=\"WdYUQQ text-decoration-none text-strikethrough-none\">kampania zarz\u0105dzania wiekiem, spo\u0142eczna odpowiedzialno\u015b\u0107 biznesu, pokolenie X vs pokolenie Y<\/span><\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-5{width:50% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-5 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 4.75%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 4.75%;}@media only screen and (max-width:1177px) {.fusion-body .fusion-builder-column-5{width:50% !important;order : 0;}.fusion-builder-column-5 > .fusion-column-wrapper {margin-right : 4.75%;margin-left : 4.75%;}}@media only screen and (max-width:700px) {.fusion-body .fusion-builder-column-5{width:100% !important;order : 0;}.fusion-builder-column-5 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-4{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0px 0px 0px 0px;border-color:var(--awb-color4);border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1365px;margin-left: calc(-5% \/ 2 );margin-right: calc(-5% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 30px 0px 0px 0px;\"><div class=\"fusion-image-carousel fusion-image-carousel-auto fusion-image-carousel-1 fusion-carousel-border\"><div class=\"fusion-carousel\" data-autoplay=\"no\" data-columns=\"5\" data-itemmargin=\"13\" data-itemwidth=\"180\" data-touchscroll=\"no\" data-imagesize=\"auto\"><div class=\"fusion-carousel-positioner\"><ul class=\"fusion-carousel-holder\"><li class=\"fusion-carousel-item\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-zoomin\"><img width=\"2048\" height=\"1365\" src=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" decoding=\"async\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272048%27%20height%3D%271365%27%20viewBox%3D%270%200%202048%201365%27%3E%3Crect%20width%3D%272048%27%20height%3D%271365%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena.jpg\" data-srcset=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena-200x133.jpg 200w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena-400x267.jpg 400w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena-600x400.jpg 600w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena-800x533.jpg 800w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena-1200x800.jpg 1200w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/66855850_2350532418337181_3990338257970790400_n_upravena.jpg 2048w\" data-sizes=\"auto\" \/><\/div><\/div><\/li><li class=\"fusion-carousel-item\"><div class=\"fusion-carousel-item-wrapper\"><div class=\"fusion-image-wrapper hover-type-zoomin\"><img width=\"1718\" height=\"1024\" src=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n.jpg\" class=\"attachment-full size-full lazyload\" alt=\"\" decoding=\"async\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271718%27%20height%3D%271024%27%20viewBox%3D%270%200%201718%201024%27%3E%3Crect%20width%3D%271718%27%20height%3D%271024%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n.jpg\" data-srcset=\"https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n-200x119.jpg 200w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n-400x238.jpg 400w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n-600x358.jpg 600w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n-800x477.jpg 800w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n-1200x715.jpg 1200w, https:\/\/ageadapt.cz\/wp-content\/uploads\/2023\/03\/65024282_2318433224880434_8389785585543282688_n.jpg 1718w\" data-sizes=\"auto\" \/><\/div><\/div><\/li><\/ul><div class=\"fusion-carousel-nav\"><span class=\"fusion-nav-prev\"><\/span><span class=\"fusion-nav-next\"><\/span><\/div><\/div><\/div><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-6{width:100% !important;margin-top : 0px;margin-bottom : 20px;}.fusion-builder-column-6 > .fusion-column-wrapper {padding-top : 30px !important;padding-right : 0px !important;margin-right : 2.375%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 2.375%;}@media only screen and (max-width:1177px) {.fusion-body .fusion-builder-column-6{width:100% !important;order : 0;}.fusion-builder-column-6 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}@media only screen and (max-width:700px) {.fusion-body .fusion-builder-column-6{width:100% !important;order : 0;}.fusion-builder-column-6 > .fusion-column-wrapper {margin-right : 2.375%;margin-left : 2.375%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-5{ padding-top : 0px;margin-top : 0px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0px;padding-left : 0px;}<\/style><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>W Capgemini Polska w momencie tworzenia kampanii zatrudniano prawie 9500 os\u00f3b. Pomys\u0142 na kampani\u0119&#8230;<\/p>\n","protected":false},"author":3,"featured_media":4614,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":[],"portfolio_category":[68],"portfolio_skills":[],"portfolio_tags":[],"_links":{"self":[{"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/avada_portfolio\/5248"}],"collection":[{"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/comments?post=5248"}],"version-history":[{"count":0,"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/avada_portfolio\/5248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/media\/4614"}],"wp:attachment":[{"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/media?parent=5248"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/portfolio_category?post=5248"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/portfolio_skills?post=5248"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/ageadapt.cz\/pl\/wp-json\/wp\/v2\/portfolio_tags?post=5248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}