
Introduction
Direct Parcel Distribution CZ is part of the DPDgroup. With almost 2000 couriers and 1350 Pickup points, DPD is the largest private parcel carrier in the Czech Republic. It is the only carrier on the market that offers the Predict service – the customer knows in advance when the parcel will be delivered, to the nearest 1 hour. At the same time, they can change the time or place of delivery according to their preferences in the DPD Courier app. As part of the DPDgroup, DPD uses over 42,000 Pickup points across Europe and delivers to 230 countries worldwide. DPDgroup is a completely CO2e-neutral company. It consistently reduces its carbon footprint in parcel delivery and depot operations and fully offsets all its emissions through various environmental projects as part of its DrivingChange strategy.
Basic Information
| Name of Organization: | Direct Parcel Distribution CZ |
|---|---|
| Company Size: | > 250 |
| Location: | Prague, Czech Republic |
| Industry: | Transport and logistics |
| Form of the Entity: | Commercial company |
Work Story
If a company has a long-term vision to stay in business and be successful, it must have employees who are loyal and, most importantly, willing to work. In such a company, taking care of people, including seniors, is essential. People need to feel that they are individuals who are valued by the company, that their work is important and that management cares about them. DPD is built on family principles, a friendly atmosphere, and mutual responsibility. At a time when the company was very prosperous, it was discovered that many processes were not set up correctly. Therefore, a complete transformation of employee care, especially in terms of simplifying processes, contracts, benefit schemes, bonus schemes, etc., started to be considered and that was when almost everything in HR changed. One of the significant parts of the changes in benefits was the introduction of Cafeteria – an employee benefits management tool. Employees hated it at first, but later they understood its benefits and started to love it. At DPD, employee satisfaction is regularly evaluated, and based on this, the benefits system is then adjusted. They have also introduced ‘tailor-made benefits’, the possibility for employees to choose the form of benefits for the following year, and based on this, it can be seen how the choice of benefits changes according to the current needs or age of their employees. DPD always ensures that any change they introduce is properly communicated to all employees. They visit all depots and talk to each employee personally and explain how the change will affect them. They support any further change with a comprehensive campaign so that every employee can comment on the changes. On top of this, there are a number of other activities that are
rotated according to the current situation and employee interests. Every two years they also do a full employee satisfaction survey, where the questions on age management, in particular, are very highly rated. This survey is anonymous, so the objectivity of the instrument is assured.
Useful Insights
Their approach covers and respects employees´ individual needs. They understand that giving their employees both responsibility and freedom, and integrating work and personal life, will have a positive impact on both sides. So, they started to prioritize an individual approach. The flexibility of the employee care options (benefits package) allowed employees to choose what suits them best in their lives at the moment. A given package of activities and benefits can be handled flexibly, and incorporated into the system when there is demand for them.
The company has seen a significant reduction in fluctuations over the past few years as a result of the procedures in place. They also notice that they have a high proportion of loyal employees, not only in the offices but also in the warehouses, despite the fact that the work is very demanding and involves a high proportion of manual labour.
Ideas for Reflection
Company´s recommendation: Let’s not make decisions for people. Let’s ask them, listen to what bothers them and what they really want.
Keywords
transportation, distribution, private carrier, courier, Cafeteria, benefits package, individual approach, communication





AGEADAPT project has been funded by the European Union, with the reference number 2021-1-DE02-KA220-ADU-000033518. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.